How to Double Your Law Practice, Increase Client Referrals, and Make More Money While Creating a Lifestyle Law Firm

 

From: Stephen Fairley
Phoenix, Arizona
Date: August 21, 2008

Dear Attorney:

Are you tired of struggling to find better clients...

Feeling overwhelmed by trying to generate more referrals...

At The Rainmaker Institute we have coached, trained and mentored over 6,000 attorneys from small and solo law firms just like yours and found you face 3 major struggles:

Lack of Time. This is the single biggest complaint we hear! You are stressed for time. You barely have time to serve your clients, much less market and grow your practice.  Not to mention spending time with your family.

Lack of Systems. There are several simple systems attorneys can use to create a “lifestyle practice”—a practice that supports the lifestyle you want to lead, rather than a practice  that dominates every area of your life.

Lack of Strategy. From a marketing perspective, a comprehensive strategy to grow your law firm is essential to your long-term success. Otherwise you and your team lack direction.

Want to know how to generate more clients, keep in touch with your referral sources more effectively, and apply internet marketing tactics to find new clients for your law firm?

I am about to show you how to discover and tap into a step-by-step, proven system used by top attorneys across America.

Our Rainmaker marketing programs for lawyers have been sponsored by over 20 state and local bar associations including:

• New Jersey State Bar Association

• Los Angeles County Bar Association

• New York State Bar Association

• Illinois State Bar Association

• San Diego County Bar Association

• New Mexico State Bar Association

• Colorado State Bar Association

• Nebraska State Bar Association

• Maryland State Bar Association

• Arizona State Bar Association
• Massachusetts State Bar Association

• Washington DC Bar Association
• Michigan State Bar Association • Indiana State Bar Association
• Pennsylvania State Bar Association • Texas Young Lawyers Association
• Florida State Bar Association • National Association of Consumer Attorneys

Here are some additional reasons why I know this will help you...  

  • I am the international best-selling author of 10 books and
    6 audio programs
  • I have been featured in the American Bar Association’s Journal, Entrepreneur, Inc, and Harvard Management Update and a dozen other magazines
  • I am the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in helping small and solo law firms generate more and better referrals and fill their practice with clients they love to work with.
Here's the most important reason: Over the the last several years I have personally coached, trained and mentored over 6,000 attorneys from thousands of law firms which has given me insight into trends and best practices of top rainmakers. When it comes to marketing your law firm we know what's working and what doesn't. We've studied top law firms and we've analyzed what separates top rainmakers from attorneys who are not as successful and we've discovered what works and what doesn't when it comes to building a financially successful and personally satisfying law practice.

Introducing
The Rainmaker Advisor Magazine

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As you know legal marketing for small law firms (1 to 50 attorneys) has undergone a transformation in the last ten years...

  • The Yellow Pages are out – the Internet is in
  • Passive marketing is passé – active marketing is essential
  • Personal networking is rushed – social networking is all the rage
  • Random referrals are the norm – while repeat business is a rarity

While many law firms are facing decreasing revenues due to today’s troubled economy, a growing number of our clients are seizing this opportunity to become the dominant force in their market place by:

  • Refocusing on marketing their practice,
  • Rebuilding referral relationships and 
  • Renewing connections to current and former clients.

To keep pace with the fast changes that are taking place in the Law Firm Marketing Industry I have decided to create and publish the Rainmaker Advisor Magazine the very first print magazine in the nation dedicated to legal marketing strategies for small law firms and solo practitioners.
This is not your run of the mill magazine or newsletter with some articles that have been re-hashed from some dusty marketing books or gathered from some obscure boiler plate marketing source.

These are exclusive articles written specifically for The Rainmaker Advisor by leading Legal Marketing Experts in their field and also by top Rainmaker attorneys.

Here are just a few of the diamonds you will find in every issue

  • Exclusive articles filled with cutting edge strategies to build your law firm

  • Practical steps for creating a law firm marketing plan that really works

  • How to consistently generate more and better qualified referrals

  • Using your Website and the Internet to attract new clients

  • Case studies on successful attorneys and how they run their practice behind the scenes

  • Rainmakers tools you can use to automate your marketing and leverage your time

  • Secrets of Top Rainmakers — Interviews with 7 figure lawyers and their secrets to success

Why Should You Listen To Me?

Here's just a few reasons ...

 Stephen, 

 "I greatly enjoyed the first edition of “The Rainmaker  Advisor magazine”.  It was packed with a lot of good ideas to  jump-start my firm’s marketing, and I’m indeed  looking forward to future editions.  Thank you for  publishing it and keep up the excellent work!"

Robert F. Brennan, Esq.
BRENNAN, WIENER & ASSOCIATES

Voted “Southern California Super Lawyer” 2006,  2007 and 2008 
Voted “100 Best Attorneys in the (San Fermando) Valley” 2007 and 2008

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"I found The Rainmaker Advisor magazine to be an incredible resource.  The first issue was so full of valuable information, I kept wondering what can they possibly put in the second issue? 

This is one of the few magazines I receive (and I receive and read a lot) that I have picked back up many times
to re-read an article or two. 

It is more like a reference manual than a magazine."

Kevin L. Von Tungeln
Thompson Von Tungeln, A P.C.
Trust & Estate Lawyers

david_z

 "I just finished reading the inaugural issue of The Rainmaker Advisor magazine. It is full of solid, actionable information - an attorney could open the magazine to any single article and get enough new marketing ideas to make a real difference in his or her practice.

In fact, the articles sparked so many ideas for me that almost every page of my copy is either dog-eared or full of notes I jotted.

Well done! This is an exciting publication and I can't wait to read the next issue."  
David Zimbalist
Director of Business Development
Faces Media - Web Video Marketing for Attorneys


But That's Only The Beginning...

The magazine also has...

  • A surprise in every issue

  • In depth interviews with Million Dollar Attorneys

  • Quarterly Audio training CD’s with proven marketing strategies

  • Full access to our online legal marketing center

  • And much more...

Click Here To Claim Your FREE 30 Day Trial of The Rainmaker Advisor Magazine Right Now And Gain Access to $1,200 of Incredible Bonuses
(we will gladly ship you a FREE copy and only ask you
cover a small shipping and handling fee.)

When you claim your FREE issue read it over and study it and see if the valuable content will help take your law firm to the next level.

After your first month is over, we will automatically charge you the lowest price that we offer our top clients, which is only $39.95 a month.

If after the FREE month trial, or anytime thereafter, you want to cancel your magazine subscription, simply give us a call at 888-588-5891 and we will STOP charging your credit card immediately.

No questions, no hassles, no hard feelings.  You must be completely satisfied.  If not, I want you to cancel your subscription.

How Much Is Claiming
"The Rainmaker Advisor"
Magazine FREE Trial Going to Cost?

This high quality print magazine is given to you for FREE. No commitments, no hassles! All we request is that you pay a  non-refundable small shipping and handling fee of $7.95. 

Just Added: Exclusive Bonuses!
(Worth Over $1200.00)

To encourage you to take fast action and sign up for the magazine and to quickly build the subscription base, for a limited time, we are offering the following:

-- Only For The Next 100 Orders! --

When you become a subscriber you will also  receive...

BONUS #1:
A one (1) Hour Marketing Strategy Session with a Legal Marketing Expert ($375 value!)
- Tackle your biggest marketing challenges and get on the right track fast!

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Our Legal Marketing Expert will analyze your situation and give you practical solutions. This session could be the turning point in your law practice.

BONUS #2:

 Law Firm Marketing Brochure Makeover
from a Direct Response Marketing  Expert
($350 value!)
- Is your brochure outdated? Not getting results? Don't have a law firm brochure?

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Our Direct Response Marketing Expert will review and critique your existing brochure or brochure idea if you don't have one, and will provide you with easy steps you can implement to get the results you want!

BONUS #3:

 Once you get your marketing piece made over you'll need to print it. Printing Service Gift Card ($150 value!) -We are giving you a $150 printing gift card to help you get started on the right foot.

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www.PrintRiteOnline.com is a a top notch Printing and Mailing company located in San Diego who specializes in printing and direct promotional campaigns for small law firms and solo practitioners.

BONUS #4:

 Professional Website Review ($295 value!) - Is your website helping you build your practice? Are you landing new clients online? Need to upgrage your internet presence?

Website Coupon
Our Professional Website Reviewer will analyze your website using a 20 point checklist and give you concrete recommendations for improving your online brand and converting more visitors into paying clients!

Finally, here is something you really need to get started building your law firm!

BONUS #5:  FREE Marketing CD

Exclusive Bonus - First 100 Orders ONLY!!!
Here Are Just A Few Of My High-Octane "Closely Guarded" Secret Strategies You'll
Discover To Create a Seven
Figure Law Practice

In this Audio Marketing CD You'll quickly discover:

  • 5 ways to market and position yourself as a recognized expert

  • The 2 things you must absolutely have to create a Million Dollar Law Practice (hint: Not having this will almost guarantee your failure)